"WARHOL FACTORY & LEVI'S DAMIEN HIRST" NEW YORK SEPTEMBER 2007
Levi’s jeans will soon be carrying the imprint of internationally renowned British artist Damien Hirst.
Hirst, whose artwork includes an actual human skull studded with diamonds, will be lending his talents to Levi Strauss. The artist will be working with the denim giant on 2008 collection of the San Francisco company's Warhol Factory X Levi's label.
Hirst’s creations will then be showcased in September during New York Fashion Week under the name Warhol Factory X Levi's X Damien Hirst.
Launched in 2006, the Warhol Factory X Levi's label paid tribute to the pop-culture art made famous by the late American artist Andy Warhol. Priced between $190-$250 for jeans and $80-$300 for tops, the said collection is only available at such high-end stores as Barneys New York, Fred Segal and American Rag.